Ask any Arizona resident what they know about Tempe and they will undoubtedly mention Arizona State University, Mill Avenue and the idea that Tempe is the local hot-spot for cutting-edge music, arts and entertainment. Thanks to a recent partnership between Downtown Tempe Community, Inc. (DTC) and Centerpoint on Mill, this reputation will remain intact for many years to come.
DTC, a private, non-profit organization that works in conjunction with the City of Tempe to increase awareness of the cultural, lifestyle and commerce experience in the Mill Avenue District, has partnered together to develop the Mill Avenue District Community Arts Project also known as MADCAP. Located at 730 S. Mill Avenue, MADCAP will provide a creative way to use the abandoned movie theater space to re-establish Mill Avenue as a destination for live entertainment and cultural activity.
“Many people have asked what happened to the music scene on Mill Avenue,” said Nancy Hormann, DTC President and Executive Director. “This area has a rich history of supporting contemporary music and other performance arts. Residents and business owners alike have been looking for an affordable way to bring back these types of entertainment events, we feel MADCAP theaters is a perfect solution for this situation. Long-term MADCAP will not only bring music back to Mill, but will also bring new economic growth to the area as well.”
DTC is working on a simple renovation of the empty theaters by converting them into raw alternative performance spaces. Each space will then be used to host a variety of performances and activities including; live music, comedy and dance performances, theatre productions as well as lectures, film screenings and corporate meetings.
“This space provides a unique opportunity for performers and companies,” said Hormann. “The movie theaters were a great set-up, with each space having fantastic acoustics, it allows the building to have a variety of acts and events going on simultaneously without interrupting each other.”
Hormann added that MADCAP theaters would help assure that local musicians and artists had an affordable space to express themselves while helping Tempe continue to build its standing as an art-friendly community.
The location of the MADCAP theaters will also be beneficial for meeting planners and promoters as Mill is easy to get to whether walking or driving, there is ample parking and there are a plethora of diverse restaurants and bars in the area. Additionally the costs to rent out the theater spaces will still be significantly less expensive than most larger facilities in the area. “By day, corporations and businesses can have speaking engagements and meetings here and at night, it’s a place for live music, dance performances and comedy acts,” said Hormann.
Scheduled to open in early June, MADCAP is currently looking for volunteers and donations to help with the restoration process. For more information, go here.
FOR MORE INFO, PLEASE CONTACT:
Director, Marketing & Communications -Downtown Tempe Community, Inc.
President & Executive Director -Downtown Tempe Community, Inc.