THE MEDIA PUSH

The Daily Scoop from Charlotte Shaff

NARPRO is lending a hand to drivers and indie repair shops December 6, 2010

Filed under: NARPRO — themediapush @ 5:48 pm
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NARPRO (Neighborhood Auto Repair Professionals Network) is a group that is leading the way when it comes to lending a hand to independent, family owned auto repair shops and helping drivers find a mechanic they can trust for life. NARPRO is already a proven success in Phoenix, AZ and is taking this concept nationwide in the coming months.
Now that many people are holding on to their cars to save money, they need to find quality, reliable auto repair near their home or work. A survey by Consumers Reports shows that owners significantly prefer independent shops to the dealerships. Auto repair shops perform an estimated 70 percent of repairs for out-of-warranty vehicles, according to the Automotive Service Association (ASA). How can NARPRO help them?


NARPRO (Neighborhood Auto Repair Professionals Network) is looking to change the image of auto repair across the U.S. through an original, one-of-a-kind network of high quality, high integrity shops. The concept will launch in 2011. The network’s website, NARPRO.com is simply the easiest way to help good people find good mechanics.

“We launched NARPRO because we saw a need for reliable, quality auto repair and knew there were a lot of smaller, independent shops who didn’t have the opportunities to promote themselves like the big chains,” said Alan Tarr, NARPRO’s Executive Director. “The auto repair industry can always improve its impression on consumers and we believe that by supporting local shops, keeping money in our communities and offering the value of a trusted mechanic is how we will do it.”

There are no comparable networks like NARPRO in the United States. This is because each shop must be hand-selected and evaluatedwith 26 stringent tests designed to eliminate the less qualified operators. There is no way for a shop to buy a place in the network. If they aren’t up to snuff, they aren’t in NARPRO.

For potential franchisees, the NARPRO model offers a bevy of benefits – one of which is the reasonable cost of the franchises (70 of the 75 territories have investments of $80,000 or less).
A true Recurring Revenue business
Low overhead
Large, Exclusive Territories.
No inventory and minimal equipment required.
Unparalleled Support

Launched in 2004 in Phoenix, AZ, the NARPRO network started with four local repair facilities; today, the association represents 30independent Valley shops (about 2.7% of the market). In the past five years more than 93,000 users visited NARPRO.com and some 14,500 happy car owners found a mechanic they can trust in the Valley. Customer response for NARPRO mechanics has been an impressive 98% satisfaction rate. Now, this successful model is ready to be franchised.

When a NARPRO franchise starts up, repair shops will be hand-picked by the Franchisee who will evaluate potential members on such things as certification and experience, BBB rating, facility appearance and cleanliness, credit rating, and the satisfaction of their customers. Customer response for NARPRO mechanics has been an impressive 98% satisfaction rate. The long-term goal is to enroll the 6000 best shops in America as NARPRO members. .

“Unlike other associations, you can’t just join or sign up to be a part of NARPRO,” said Jay Jennings, GM of NARPRO. “The franchiseein each city will go to great lengths to ensure that recommended repair professionals practice good business and have high customer satisfaction.”

NARPRO – “The Easiest Way to Find an Honest Mechanic”. http://www.narprofranchise.com. For more information, contact Jay Jennings at NARPRO, LLC 1501 W Fountainhead Pkwy; Suite 501, Tempe, AZ 85282. Call 888-627-7769 or email: franchise@narpro.com

 

August is Drowning Impact Awareness Month and Media Push clients showing support August 3, 2009

Valley Businesses Help to Promote August Drowning Awareness Month
The Phoenix Children’s Hospital has named August Drowning Awareness Month in Arizona, and many clients of The Media Push are stepping up to help support the cause.

Arizona has seen plenty of headlines about child drownings, and about the economic downturn, as well. This year, however, the two issues may combine to create an unforeseen and deadly effect: an increased risk of child drownings. As families struggle to pay for pool fences, swimming lessons, child care, and CPR instruction, “stay-cations” mean more time spent by the family pool, and increasingly stressed and distracted caregivers. Ten children have drowned to date in Maricopa County, as compared to nine, as of July 31st, 2008.

This is the sixth year that the Phoenix Children’s Hospital has designated August as Drowning Impact Awareness Month (DIAM). Water Watchers at Phoenix Children’s Hospital exists to increase community education and awareness of the issue of child drowning, and to help the community learn more about drowning through research. Phoenix Children’s Hospital will be distributing over 75,000 purple ribbons to remind people to protect kids around water. You will see the purple ribbons at Hospitals, local Fire Departments, businesses, schools, churches and worn by media.

The following businesses of The Media Push will also be a pick-up location for purple ribbons throughout the month of August.

FAMOUS DAVE’S Restaurants in Peoria, Chandler and Mesa : Servers and managers will wear the ribbons and offer up information to interested diners on how to make a difference or show their support of this campaign. Famous Dave’s will also be holding a coloring contest for the kids that come in and eat at Famous Dave’s. Winner’s get a free Lil Wilbur Meal!
NARPRO (Neighborhood Auto Repair Professional Network): Ribbons are available at these quality auto repair shops across the Valley. Go to http://www.narpro.com for a location near your home or work.
DERMA HEALTH INSTITUTE in Ahwatukee, Chandler, Mesa and Paradise Valley: http://www.dhiskin.com for exact locations.
COMMUNITY TIRE AND AUTO SERVICE in Glendale and Phoenix: http://www.communitytireaz.com
Also, DONLEY SERVICE CENTER, a Valley-based AC/Plumbing/Solar and Heating Company will have magnetic purple ribbons on their service vehicles.
For more information about August as Drowning Awareness Month go to http://phoenixchildrens.com/ and http://www.preventdrownings.org/go/
Please pick up a purple ribbon to show your support. Awareness is free!

 

Two NARPRO shops win BBB 2009 Ethic Awards May 1, 2009

Howard Fleischmann of Community Tire, Charlotte Risch of The Media Push and Nadine Grobmeier of Airpark Auto Service

Howard Fleischmann of Community Tire, Charlotte Risch of The Media Push and Nadine Grobmeier of Airpark Auto Service

Two quality auto repair shops that are a part of the NARPRO network were honored with a Better Business Bureau (BBB) of Central, Northern and Western Arizona 2009 Ethics Award last night at ceremonies at the Arizona Biltmore.

Nadine Grobmeier, owner of Airpark Auto Service and Howard Fleischmann, owner of Community Tire and Auto Service Specialists were winners in their categories. Both owners go above and beyond to provide the most ethical, quality service to their customers, while also staying very involved in local community events and causes.

What is a Business Ethics Award?
BBB’s Board of Directors and its Foundation have established the BBB Business Ethics Awards to recognize those firms whose business practices and related activities exemplify the BBB’s mission and principles, and to ensure that our marketplace remains fair and honorable.
These awards consist of an annual program to gain public recognition for businesses that maintain a solid commitment to conducting their business practices in an ethical fashion. Companies of different sizes are selected by an independent panel of volunteer community leaders based on criteria established by the Council of Better Business Bureau International Torch Award.

NARPRO only recommends independent, family-owned, full-service auto repair shops that have passed 26 rigorous tests of their certifications, customer service, performance, facilities management and auto repair standards record of service to the community. Drivers may visit www.NARPRO.com to find recommended shops near their work or home. Or they may simply call (602) 257-0033 and talk to someone who will connect them to find a top-quality shop in their neighborhood. Either way, NARPRO is the easiest way to find an honest mechanic

 

Don’t skimp on car repairs, it could cost you big time in long run January 12, 2009

Filed under: NARPRO — themediapush @ 4:27 pm
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Jay Jennings-GM of NARPRO.com

Jay Jennings-GM of NARPRO.com

Kick off the New Year right by taking care of one of your most important investments – your car. In today’s challenging economy, consumers are looking for any way to stretch their budgets; preventative maintenance on your car is an excellent way to do just that.

“Many people ignore doing their major 30/60/90,000 mile maintenance services thinking they are too costly and expensive,” said Jay Jennings, General Manager of the Neighborhood Auto Repair Professional Network. “Changing your oil and rotating tires is important every 3-5,000 miles for sure, but car owners should be aware of doing their major services which happen at 30,000 mile intervals. These 30,000 mile interval services can include flushing and replacing your transmission and radiator fluids plus checking other major car components such as the braking and charging systems, making sure every major key component of your car is not going to break down and not costing you more money in the long run.. The old days of looking at a hose and changing it when it looked like it needed changing are over. New technologies are making things last longer but also harder to visually inspect, making it even more important to follow the maintenance guidelines and replace them before they break.”

Jennings stated that the difference between replacing a worn engine timing belt before it is broken can be around $500 versus the engine damage it will cause if it breaks of $1,500 or more.

NARPRO is a local network consisting of 27 highly recommended auto repair shops throughout the valley. Each location is independently owned, full-service and has passed 26 rigorous tests for certifications, customer service, performance and management. In 2008 NARPRO was selected as the “Best Way to Find a Good Mechanic” according to Phoenix Magazine’s Best of the Valley edition.

Not only does utilizing a NARPRO recommended repair shop assure that consumers receive affordable and dependable services; using an approved shop will not compromise or void any manufacturers new car warranties plus NARPRO shops will make sure they are up-to-date on all automotive recall programs. NARPRO shops utilize a national automobile database which evaluates and tracks common problems that occur for all makes and models of cars, giving real world documentation which means better service.

Jay Jennings adds “By using national databases we can view a broad history of car repair averages throughout the United States and inform car owners of potential problems; this gives consumers an additional edge for keeping repair costs down.”

For the month of January, contact your local NARPRO auto-repair shop for your major 30,000 thousand mile interval maintenance service (30/60/90/120/150/180) and receive 10% off the normal price. This is an addition to the 10% discount all NARPRO VIP card holders already receive. Go to http://www.NARPRO.com to sign up for the free VIP card and to locate a shop near your work or home.

For more information on NARPRO services or to find a reputable, honest mechanic where you work or live visit http://www.NARPRO.com or call (602) 257-0033.

 

NARPRO shops are offering to help with the new license plate law December 17, 2008

Filed under: NARPRO — themediapush @ 1:52 pm
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narprologo-colorNARPRO shops are offering to help with the new license plate law in Arizona

As of January 1, 2009, license frames that celebrate your favorite things become ILLEGAL if they obscure the state’s name. Violators will be fined an average of $135.00, plus court fees, depending on the city where the violation is discovered. All NARPRO locations will be inspecting your plate while you are there and will let you know if you need to make a change and correct it for you.

FREE REFERRAL NETWORK OF INDEPENDENT AUTO REPAIR SHOPS IN THE VALLEY
NARPRO was formed to help consumers get to know the high-quality, trustworthy shops in their area. NARPRO has already checked these shops out top-to-bottom with a detailed 26-point inspection process, and honor the 12 NARPRO Guarantees, so you can feel confident about car repair and getting a reliable estimate when they look at the car. http://www.NARPRO.com. (Named “Best Way to Find a Quality Mechanic” by Phoenix Magazine 2008)

 

December Deals December 9, 2008

tn_walletaDerma Health Institute is promoting $100 photofacials and $50 hair removal treatments throughout December. Normal price would be $450 and $150 respectively. (It’s a limit of one per customer but meant as a way for people to come in and check them out at a very low cost.) www.dermahealthinstitute.com

NARPRO’s “Bring a Toy & Bring Your Car” Toys for Tots program is from Monday November 17th, ending Friday December 12th. If you bring a new unwrapped toy(s) worth a minimum value of $10 to any NARPRO recommended shop, they will perform a winter inspection of your vehicle and/or offer $15 off a standard oil change. www.narpro.com

Great gift idea for special person who loves to cook or wants to learn from Cooking School in Mesa-Simply Impressive. If you spend at least $275 on gift certificates, you will receive a personalized apron. We will keep this offer open until 12/15/2008. Sign up and pay for two classes for between December 2008 and January 2009 and receive $10 off your next class fee for a class in January or February. Also, if you recommend a friend who has never taken a class here before, you will receive $10 off your next class when we receive their payment. One discount per person, please. www.simplyimpressive.com

Keep your valuables safe with a home safe from ACME Locksmith in Mesa. They have great deals on safes. All safes are marked down 10-50% off, which can mean up to a $500 savings. www.acmelocksinc.com

 

NARPRO AND TOYS FOR TOTS TO MAKE HOLIDAY SEASON BRIGHTER FOR KIDS November 14, 2008

Filed under: NARPRO — themediapush @ 10:55 pm
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NARPRO

NARPRO

Neighborhood Auto Repair Professionals (NARPRO) is teaming up with Toys for Tots to brighten the holiday season for children across the Valley. All of the 23 quality, independent auto repair shops in the NARPRO referral network will be collecting toys for children from November 17th to December 12th. Donators who bring new and unwrapped toy(s) worth a minimum value of $10 to any NARPRO recommended shop will receive a winter inspection of their vehicle and/or $15 off a standard oil change. Go to NARPRO.com for details and to find the shop nearest to your work or home to donate to this holiday cause.

“We are dedicating the drive to Gy Sgt. Manuelito (Mano) Patton, the stepson of Howard Fleischmann, Sr., owner of Community Tire and Auto Repair, a group of shops in the NARPRO family. Mano was tragically killed by a red light runner while riding his motorcycle last month, said Jay Jennings, NARPRO General Manager. “It’s the least we could do to remember this fallen soldier and we are grateful for the work that the Marines do to help with Toys for Tots. NARPRO has always shown a commitment to the community. We currently work with other local charities, such as Helping Hands for Single Moms and Packages from Home.”

NARPRO only recommends independent, family-owned, full-service auto repair shops that have passed 26 rigorous tests of their certifications, customer service, performance, facilities management and auto repair standards record of service to the community. Drivers may visit http://www.NARPRO.com to find recommended shops near their work or home. Or they may simply call (602) 257-0033 and talk to someone who will connect them to find a top-quality shop in their neighborhood. Either way, NARPRO is the easiest way to find an honest mechanic.

Toys for Tots was founded in 1947 and has been donating toys to needy children ever since. Each year, the organization collects several million toys for children in the United States, all distributed by Marines and volunteers like NARPRO. The organization frequently appears in the Philanthropy 400. For more information about Toys for Tots, visit their website at www.toysfortots.org

 

Vote and Stimulate the Economy! October 27, 2008

Media Push Clients Pushing Valley Consumers to Vote and Shop on Election Day

A group of Valley small business owners are banding together to ask consumers to vote while helping to stimulate the economy by buying on Election Day.

Clients of the Phoenix PR firm and small business specialist, The Media Push, are honoring those who endure long voting lines and confusing propositions with a reward for taking part in American democracy. Voters who visit the companies listed below and sporting an “I Voted” sticker get special offers and deals.

Discounts on useful items and services for car repairs and oil changes or a few indulgent items, like Botox treatments or massages are some of the specials that will be offered by The Media Push clients.

Small businesses make up 99.9 percent of the 27.2 million businesses across the nation. Accounting for about half of all private-sector jobs, they generate up to 80 percent of new jobs each year and create more than half of non-farm gross domestic products. Small business owners are also the first to suffer from a dwindling economy.

“This is a very important time in our lives,” said Charlotte Risch, owner of The Media Push. “Not only are we voting for the next president but many local officials and propositions that will affect our community and small businesses. This is a fun way to cast your support for local businesses in your neighborhood and invest your hard-earned dollars with them instead of big chains.”

Below are the offers available to Valley voters. Please CLICK on the business name to gain access to their website for location, hours and info.


Simply Impressive Cooking School
: Take $10 off your next cooking class. Spend more time with your family at the dinner table and spend less money eating out by learning to cook smart, delicious meals at home.

Derma Health Institute: Feel beautiful and give your face a treat! Only $10 per unit of Botox, or $50 pumpkin peel facial for that day.

Acme Locksmith: Need to get a spare key made? Receive a free key copy (up to $5.00 value).

Community Tire and Auto Repair: Bring in your “I voted” sticker and receive free mount, balance, rubber valve stem and oil change with any tire purchase. Don’t need tires? Bring in your sticker and they will do a basic oil change for $14.92.

Zethina Cosmetics and Day Spa: Get a Massage for only $60 for one hour or a Body Treatment for only $55. Both services will relax and renew the tired stressed out voter.

Money Smart Grandkids: For just $12.95, invest in our youth’s financial future with the book “It’s Likely Your Grandkids will be Poor, Unless…” by Scottsdale Author, Chris Kulpinski. EMAIL HIM: chris@kulpinski.net

NARPRO.com: Car owners who visit the free referral network of independent, quality repair shops website (www.narpro.com) will receive a VIP Card. This card offers drivers discounts on services and parts.

Team Dean: Get a free appraisal with loan approval and a full review of your credit report. Also, information on how to increase your FICO score with all any application for a home loan.

If you have already voted through an early ballot and didn’t keep your “I voted” sticker, just mention you voted when contacting the business about the election specials.

 

Client Accomplishments this week! September 26, 2008

Just wanted to share some great Client accomplishments this week:

Chris Kulpinski was on a 12 News Education panel today with School Solution’s reporter Kim Covington to discuss finances and our children.

Dean Wegner will be getting up early again to chat with Ch 3 on Wednesday at 5:45am and then will be a guest of Ankarlo’s on KTAR at 8am to discuss the realities of what’s happening with real estate/mortgages.

Michelle Evard had an awesome interview on Pat McMahon’s show this week to discuss her thoughts on the big bailout controversy.

Trish Gulbranson is featured as one of the Valley women in “The Million Dollar” club of Arizona Woman magazine which just hit newsstands this week.

NARPRO shop owner, Jim Garnand of Hi-Tech Auto Care got great publicity for his “Name Your Price” Oil Change to benefit Officer Scott, who died after participating in a charity boxing match.

Howard Fleischmann was honored as a Spirit of Enterprise award winner yesterday with ASU’s W.P. Carey Business School.

Dr. Bicky Tran will tell viewers of Sonoran Living if dental rinses, gels, whiteners really are worth your money on September 30th.

And if you want to know more about how to keep your bones healthy, Dr. Shaun Hudson will be giving low cost, easy tips on Sonoran Living on October 13th.

 

Do Good, Get PR September 24, 2008

Filed under: NARPRO — themediapush @ 5:06 pm
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As I have mentioned before on here, NARPRO.com is full of awesome, community minded shop owners. Good example is Jim Garnand, owner of Hi-Tech Auto Repair in Phoenix. He called me last week and asked for my help in spreading the word about his “Name Your Own Oil Change” idea. After the news of Officer Barry Scott’s death after a charity boxing match, Jim had a personal reason to do something for the family of Officer Scott. His brother in Tucson was in a similiar situation, didn’t die, though, but Jim knew how hard this had to be on the family. So, Jim decided to let people name their own price for an oil change. The donation will go to a bank account in Scott’s family’s name.  I sent this info out, and within minutes I heard back from Jim saying reporters were calling. I didnt even have to pick up the phone…it was a relevant, timely, community idea that was offering a “deal” for a good cause.

Thank you to KTAR, FOX 10, ABC 15 and the Phoenix Republic for helping to spread the word.

Name your own price Oil Change and help the family of Officer Barry Scott

Name your own price Oil Change
-Includes oil and filter and any additional fluids your vehicle needs.
You name the price and that is all you pay.
That amount is deposited in the Officer Barry Scott Account.
Receive a certificate for an oil change to be scheduled this year.
Your oil change is normally $29.95, to purchase an additional certificate you must exceed $30.00
Following the tragic and untimely death of Officer Barry Scott, the Phoenix police officer who collapsed after a charity boxing match, a bank account has been opened to aid the wife and infant child he left behind. Donations will go to the 22 year old Scott’s wife and baby, according to Phoenix police. Scott was a veteran of the Iraq war who joined Phoenix police in the summer of 2007. He collapsed after a charity boxing event last week.
Hi-Tech Car Care is located at 2924 E. Thomas Rd. Phoenix, AZ 85016. Phone: 602-224-0941 http://www.hi-techcarcare.com
Hi-Tech is a AAA Top Shop, a member of NARPRO (Neighborhood Auto Repair Professionals), ASE and an Arizona Green Business.

James G. Garnand
Hi-Tech Car Care
(602) 224 – 0941